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Other authors named Lisa:
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Author's popularity: 2
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Popularity: 3
Vote: | Corporate identity specialists spend their time rechristening other companies, conducting a legal search and a linguistic search to insure that the name is not an insult in another language. |
Popularity: 2
Vote: | Dozens of meetings, hundreds of man-hours, millions of dollars and months of angst... went into the name change... the most sweeping of changes brought about by the most persnickity attention to detail. |
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