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How can you eat anything with eyes?

Biography

Will Keith Kellogg, usually referred to as W. K. Kellogg, (April 7, 1860 – October 6, 1951) was a U.S. industrialist in food manufacturing.

Together with his brother John Harvey Kellogg, he propagated eating cereals as healthy breakfast food, especially corn flakes. In 1906 he founded the Battle Creek Toasted Corn Flake Company which later became the Kellogg Company. In 1930 Kellogg established the W. K. Kellogg Foundation.

W. K. Kellogg is recognised as the founder of Kellogg College, Oxford. His winter ranch in Pomona, California was given to the California Polytechnic State University, San Luis Obispo at the end of World War II and is now the California State Polytechnic University, Pomona. Some of his property near Battle Creek, Michigan was donated to Michigan State College and is now the Kellogg Biological Station.

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